Overall Rating Gold - expired
Overall Score 71.58
Liaison James Gordon
Submission Date March 3, 2015
Executive Letter Download

STARS v2.0

Thompson Rivers University
EN-5: Outreach Campaign

Status Score Responsible Party
Complete 4.00 / 4.00 James Gordon
Environmental Programs and Research Coordinator
TRU Office of Environment and Sustainability
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Has the institution held at least one sustainability-related outreach campaign directed at students within the previous three years that has yielded measurable, positive results in advancing sustainability?:
Yes

Has the institution held at least one sustainability-related outreach campaign directed at employees within the previous three years that has yielded measurable, positive results in advancing sustainability?:
Yes

The name of the campaign (1st campaign):
Campus Conservation Nationals (CCN) - 2014

A brief description of the campaign (1st campaign):

Campus Conservation Nationals (CCN) is the largest electricity and water reduction competition program for colleges and universities in the world. CCN gives a common voice and motivation to hundreds of thousands of students across North America, all working together to reduce consumption and mitigate the impacts of climate change. CCN is an opportunity to organize students and staff, host educational events, and challenge students and staff to participate in fun events that can have an immediate and lasting impact on their school’s carbon emissions and campus culture. CCN is jointly organized by the U.S. Green Building Council, Lucid, National Wildlife Federation, and Alliance to Save Energy. TRU participated in 2014 by trying to reduce electricity usage only.


A brief description of the measured positive impact(s) of the campaign (1st campaign):

There were two measured postive impacts from TRU's involvement in the CCN event.
1) Electricity use (as an average for the four campus buildings involved in the event) dropped 6.7% over the three week competition period (Apr 7-27, 2014) compared to the baseline period (March 17-Apr 6); and 2) 92 residents from the ten floors of the New Rez residence building signed a 'Power Pledge' form pledging to take certain electricity saving measures, and stuck the form on the outside of their residence door for everyone to see.


The website URL where information about the campaign is available (1st campaign):
The name of the campaign (2nd campaign):
Scotiabank MS Thompson River Ride - 2014

A brief description of the campaign (2nd campaign):

This is a community bike ride event to raise money for Multiple Sclerosis (MS) research, and encourage fitness and bike riding. Riders couldn choose five distances to ride: 12 kms, 26 kms, 42, kms, 57 kms and 70 kms. At each distance there was a turn-around, and then riders headed back along the same route to the finish at Riverside Park in Kamloops, where participants enjoyed food, activities and prizes.


A brief description of the measured positive impact(s) of the campaign (2nd campaign):

Nine riders from TRU--all employees--raised over $2700 to support Multiple Sclerosis research. In total, there were 148 Kamloops participants who raised over $40,600. Nationally, the event raised over $8,000,000! Participating in the event advances sustainability at TRU by having staff members lead by example, both regarding environmental sustainability (riding a bike) and social sustainability (supporting MS research).


The website URL where information about the campaign is available (2nd campaign):
A brief description of other outreach campaigns, including measured positive impacts:
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Data source(s) and notes about the submission:
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