Overall Rating Gold - expired
Overall Score 78.48
Liaison Patrick McKee
Submission Date June 20, 2016
Executive Letter Download

STARS v2.0

University of Connecticut
EN-5: Outreach Campaign

Status Score Responsible Party
Complete 4.00 / 4.00 Eric Grulke
Sustainability Coordinator
Office of Environmental Policy
"---" indicates that no data was submitted for this field

Has the institution held at least one sustainability-related outreach campaign directed at students within the previous three years that has yielded measurable, positive results in advancing sustainability?:
Yes

Has the institution held at least one sustainability-related outreach campaign directed at employees within the previous three years that has yielded measurable, positive results in advancing sustainability?:
Yes

The name of the campaign (1st campaign):
Eco-Madness

A brief description of the campaign (1st campaign):

EcoMadness is a month long energy and water conservation competition. Each participating building has its own meter which measures the amount of water (in gallons) and the amount of energy (in kilowatt-hours) per day. These numbers are divided by the number of students in the building so we can find the energy and water usage per capita in each dorm. The dorm standings will be updated at least once a week during the competition so that everyone can keep track of the progress they are making. At the end of the month long period, winners will be announced based on who had the largest reduction of energy and water usage and who used the lowest amounts of energy and water overall.


A brief description of the measured positive impact(s) of the campaign (1st campaign):

The Eco-Madness winner results summary: The dorm that won water use reduction reduced water by 34.8% during the competition. The dorm that won energy use reduction reduced energy use by 35.4%


The website URL where information about the campaign is available (1st campaign):
The name of the campaign (2nd campaign):
Green Game Days - Football & Women's/Men's Basketball

A brief description of the campaign (2nd campaign):

Green Game Days are some of our largest outreach events on campus. Every year, for one football, men’s basketball and women’s basketball game, the Office of Environmental Policy partners with UConn Athletics/Athletics Marketing to promote environmental stewardship at sporting events, particularly with regards to recycling. Recycling returns from each event go to EcoHusky or the Campus Sustainability Fund to promote sustainability on campus. Volunteers from EcoHusky, EcoHouse, and other organizations work with interns from the Office of Environmental Policy to promote recycling through give-aways, signs, handouts and friendly reminders at Green Game Days. The Athletics Department announces the Green Game Day effort with loud speakers and uses the large center-screen to promote the cause as well.


A brief description of the measured positive impact(s) of the campaign (2nd campaign):

The outreach from Green Game Days is seen by the thousands of fans who attend these events. Also, the football Green Game Days have had recycling numbers more than 1 ton. More information on Green Game Days can be found here: http://ecohusky.uconn.edu/recycling/greengameday.html


The website URL where information about the campaign is available (2nd campaign):
A brief description of other outreach campaigns, including measured positive impacts:

Earth Day Spring Fling (EDSF) is our largest campus sustainability event where we invite eco-friendly vendors and campus groups to table in the center of campus. There is food, music, and plenty of awareness outreach. We also partner with Dining Services who provides local food options (including vegetarian and vegan meals) and uses reusable or compostable dishware to make EDSF a low waste event.

More information can be found here: http://ecohusky.uconn.edu/progress/edsf.html


Data source(s) and notes about the submission:
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The information presented here is self-reported. While AASHE staff review portions of all STARS reports and institutions are welcome to seek additional forms of review, the data in STARS reports are not verified by AASHE. If you believe any of this information is erroneous or inconsistent with credit criteria, please review the process for inquiring about the information reported by an institution or simply email your inquiry to stars@aashe.org.